ABSTRACT

The author is an entrepreneur, investor, business advisor, and speaker. He has founded a number of interesting startups and has been named as one of the 50 most influential marketers in the world by Entrepreneur magazine. His Newlands lives in the United States but is originally from the United Kingdom. He gained his green card by being recognized by the US government as an “alien of extraordinary ability,” and that alone made him interested in understanding how this very successful entrepreneur and speaker thinks and acts. How has the author Newlands managed to become such a good entrepreneur, and how does he go from being a lawyer in a well-paid but pretty ordinary job to being recognized by Entrepreneur magazine as one of the top 50 most influential marketers in the world?.