ABSTRACT

Notions of circuitry are central to Stuart Hall’s conceptualization of how communities, cultures, and media constitute each other. This is very explicit in his encoding/decoding model from 1973. Hall here reserves the term “circulation” for a delimited process within a broader argument for a circular movement, or a “reproduction” of culture through media. In this broader view, however, Hall sees circulation as both technological and hermeneutical processes through which meaning and/or ideology move into and out of discursive form. The encoding/decoding text(s) refer on several occasions to “current affairs” but later applications of this model have somewhat neglected the sphere of journalism. This paper consequently situates Hall’s notions of circulation in relation to new modes of circulating journalism on participatory digital platforms. Given the status of Hall’s model, the overall goal of this re-reading is twofold: seeing Hall through contemporary issues puts into perspective key aspects of Hall’s thinking, while Hall’s framework in turn helps illuminate important characteristics of how journalism is ascribed meaning in a digital landscape. The paper ultimately argues that while Hall’s insistence on seeing the circulation of journalism within a broader circuit of culture is as important as ever, some of his main tenets and assumptions need to be rethought and supplemented in light of newer developments.