ABSTRACT

This chapter provides an era where diversity, fluidity, and flexibility were its main characteristics. The “traditional” broadcasters, telecommunications providers and publishers that had exclusive control over the creation, aggregation and distribution of their own “product,” are repositioning to play multiple roles as “content” providers: creating content for multiple platforms; content aggregators supplying, content for distribution; and content distributors, providing access to content on discrete or multiple platforms. The evidence suggests that mobile devices are increasingly being used in a laptop computer manner as a source for all media activity, such as YouTube, Instagram, Google, and Amazon. One of the features of the “digital native” generation is their interactive engagement with the screen, whether it is the screen on the remote-controlled digital television, the mobile phone, the computer, or the gaming console. Distance education is not only challenged by technological change and changes in the nature of the student.