ABSTRACT
Media reaches into each and every part of one’s life. From Facebook, Twitter, and other social media to print news, television news, and radio news, it seems that there is no place safe from the media’s influence. The media basically decides the overall significance of an event. This phenomenon is called media framing. A media frame is an “interpretive package that prioritizes a certain explanation or significance of an event. Interviews were conducted with word associations to test the question of media frames and how they affect the general American public. Media buzzwords and known media biases were tested to draw conclusions about media influence. Media framing applies to FAIR’s research findings perfectly. People that viewed certain media outlets reported a correlation to their thinking about terrorism. FAIR conducted research to create a plan to raise awareness and help fight media bias.
