ABSTRACT
This chapter examines the characteristics of family-owned enterprises in Asia-specifically, India, South Korea, Japan, China, Hong Kong, and Taiwan – and their impact on public relations practices, offering country-specific examples. The chapter highlights similarities and differences in how diverse macro-environmental contexts have affected their public relations practices, particularly ways in which family-owned enterprises navigate tensions when they offer socially responsible leadership aimed at strengthening national infrastructures while dealing with the fallout from issues such as corporatization of media, and the close nexus between government and businesses. Implications for public relations practice and research are discussed.
