This chapter examines the connection between moral orientation and gender and therefore sets out to scrutinize the origin and nature of women oppression created by New Media technologies, ethical issues emanating therefrom and how these are and can be more effectively communicated in various parts of Africa. It also examines the impact of such communications and considers what New Media, if consciously and critically approached, can contribute to the development of gender sensitive societies in Africa. The chapter calls for a deconstruction of gendered prejudices as portrayed and operationalized in New Media and suggests communicating feminist ethics and its entrenchment in the usage of New Media as essential ingredients to prevent Africa from being submerged by oppressive and unethical media usage. It draws out a double-edged argument used by New Media based on the communalistic nature of African societies.