ABSTRACT
The idea of situated affectivity took root in the philosophy of emotions because of the concern that both the philosophical discussion and the empirical investigation of affective phenomena were too strongly biased toward cognitivist and individualist accounts. Much empirical research regularly associated with embodied emotions is thus either not about the body or not about emotions. A different set of structures that strongly contribute to the transformation of our mind-set are provided by (m) social media. Facebook, Twitter, Snapchat, and Instagram have a strong influence on the affective life of digital natives and non-natives. In contrast, other scaffolds are (n) deliberately launched as tools for mind invasion in order to diachronically modify the attitudes and the emotional set up of a target group. The German AfD, for example, was eager to create an emotional bond with Russian-Germans by translating the party program into Russian and being present on social media platforms, which Russian-Germans use to connect with relatives and friends.
