ABSTRACT

Focussing on utopian ideals, this chapter creates a vision of the future and outlines the actions to create that future. The vision is based on a scenario in Tuscany, La Natura food festival, and this vision assists the reader in considering possible implications for Wellington on a Plate (WOAP). The chapter portrays one future from a wider scenario planning study about WOAP. The wider study was commissioned by Wellington Culinary Events Trust (WCET) as it wanted to know what the festival could look like in the future, the key drivers of change that are impacting on the festival, what an international comparator looks like, and what WOAP's future values and strategic directions might be. The chapter explores a vision of the future of WOAP festival and outlines a series of realistic actions to create that future. It demonstrates how communities and organisations can use scenario planning to create a direction, understand risk and create a debate about the future.