ABSTRACT
There are several factors that contributed to the success in propagating Japonisme, including an increasing desire to view and collect quality Japanese art. Ironically, however, just as appreciators of Japanese art began to develop an understanding of the quality work for which Japan was praised, the Japanese began to realize the profitable potential for mass-produced products of lower quality intended solely for export to the West. It is evident from the records that he was purchasing a vast amount of art in Japan, which he obtained cheaply, and which he sold at elevated prices in France. As the art of Japan was becoming increasingly popular, and as artists began to toy with incorporating characteristics of it in their own work, it seemed logical that these works should also be exhibited at the Fair. Moreover, the Japanese government took advantage of this enthusiasm in the form of industrial commercialism to reach a profitable goal.
