ABSTRACT
This chapter argues that besides inequality and unsustainability, economies—and thinking about economies—are also being increasingly overwhelmed by financialization. It outlines the dangers that implicit in confusing the images of "financialized man", of neoclassical "economic man"—or even of philosophical "liberal man"—with actual socially embedded and embodied human beings. The economic sphere—culturally considered a masculine and monetized domain—is by its nature mechanical and radically incompatible with our deeper values and concerns. The chapter begins by describing this damaging hoax, tracing its historical and gendered dimensions and describing its impact on both neoclassical.
