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      Chapter

      Ecotourism certification as a potential tool for improving regional wealth
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      Chapter

      Ecotourism certification as a potential tool for improving regional wealth

      DOI link for Ecotourism certification as a potential tool for improving regional wealth

      Ecotourism certification as a potential tool for improving regional wealth book

      Ecotourism certification as a potential tool for improving regional wealth

      DOI link for Ecotourism certification as a potential tool for improving regional wealth

      Ecotourism certification as a potential tool for improving regional wealth book

      ByYUKIHIRO MISAWA, SHUNSUKE MANAGI
      BookThe Wealth of Nations and Regions

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      Edition 1st Edition
      First Published 2016
      Imprint Routledge
      Pages 11
      eBook ISBN 9781315522937
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      ABSTRACT

      In this chapter, ecotourism certification is explored as a potential tool for improving regional wealth. Tourism, one of the world’s largest industries, has caused negative environmental impacts in destination areas. Ecotourism, which aims to support conservation of natural environments, can, if conducted properly, contribute to maintaining natural capital as the productive base of inclusive wealth in destination areas. However, ecotourism must be conducted in an appropriate manner and must overcome challenges such as greenwashing. Ecotourism certification should be refined and used as an effective strategy for resolving these problems. The following four recommendations are explored: (1) integrating ecotourism certification programs, (2) introducing performancebased certification, (3) building green destination brands, and (4) combining certification with other methods.

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