ABSTRACT

This chapter considers the shift from 1990s grrrl subculture to the widespread take up of can-do girlness today. It focuses particularly on the contemporary social media practices of ordinary' girls to open up questions about what kinds of public selves and feminist politics are possible for young women at this moment. It considers how girls' now-common engagement with public and DIY self-making and mediated social connectivity might be theorised in the context of this grrrl power legacy. Grrrl power promoted small-scale DIY cultural production and creative self-expression in order to write young women back in'. Kaplan and Farrell's pioneering research into young women's use of bulletin boards made a now oft-established finding: that social media are most commonly used by young women to stay in touch and communicate with their friends. Grrrl power urged young women to create new visions' of themselves, especially by asserting power, strength and anger, and interrogating the good girl/bad girl dichotomy.