ABSTRACT
Traffic congestion and associated problems have become a major worry for transport planners, politicians and the public. These transport-related problems require immediate attention, particularly as many past policies have failed to deal with them adequately. The traditional approach of predict and provide' for dealing with traffic congestion is no longer viable. Measures taken to address the problems have therefore shifted to predict and manage' or travel demand management (TDM). The authors, using the transportation infrastructure provision as the supply and the travelling public as the demand, assess demand management policies. This study then compares the benefit of the optimal mixed TS-DM strategy versus the traditional strategy of pure demand management. The chapter concludes that measures of travel demand management have a considerable demand-managing effect, both on short-term and long-term positive effects on traffic environment and so on.
