ABSTRACT

This chapter considers the issue raise from the perspective of the social nature of rural development. Modern society manages to adequately shape the supply of and demand for industrial food products in a way that encourages us to assert that the produced amounts of goods are sufficient. It discusses the costs and advantages of both large-scale production and market-segmentation productive models without considering the respective long-term and cross-sector effects. Market segmentation and labelling the latest trends of American corn production provides an illustrative case for market segmentation across the world. Bazoche et al. analyses France the interest of producers to commit to such private labels, their effects on spot market prices, and the resulting market segmentation between the spot market and supply contracts for meat and fresh vegetables. The study carries out by Cotterill developed an analysis of the structure-performance relationships within the food systems.