ABSTRACT
This chapter draws on existing literature and the experience of the authors to suggest that travel plans are gradually shifting from being predominantly a niche product towards being an integrated, comprehensive yet still focused tool in three senses: segment, scale and scope. EEBPP defines a travel plan as being a general term for a package of measures tailored to meet the needs of individual sites and aimed at promoting greener, cleaner travel choices and reducing reliance on the car. A travel plan can incorporate a set of different measures namely alternative transport modes, incentives/disincentives, and non-transport means. The aggregate impact of workplace travel plans depends on the average effectiveness of individual travel plans, and the number of workplaces adopting a travel plan. A successful travel Plan can bring a number of benefits to organisations, member employees and the wider community. Car-sharing is another common measure adopted in a travel plan.
