ABSTRACT

Without question, the occurrences around Brent Spar can be considered a landmark date with regard to business–society relations. It made evident the tremendous power that multinational corporations had increasingly acquired after the end of the cold war, paired with the decline of the nation state, but also reflected the formerly unknown possibilities of nongovernmental organizations to influence public and political opinion. Due to the scope and implications of the event, it is not surprising that the case of Brent Spar has attracted scholars from very different fields, such as business administration, 1 communications, 2 politics, 3 ecology 4 or business ethics. 5 They have consequently paid specific attention to the stakeholders relevant for their area of research, while the interplay between them has received less consideration.