ABSTRACT
This chapter presents a range of issues related to the structure and appearance of augmented public space in terms of framing. It explores the key theoretical perspectives concerning the ways that information and media content is superimposed onto the urban environment. There is a difficulty in distinguishing between real space and virtual spaces. In theoretical terms there is a link between the issues relating to the real and the virtual, the position of the body in space, and modes of representation in augmented public space. On a simple level the engagement with the space is always one of just passing through. In theoretical terms, the understanding of augmented public space from the point of view of the breaking down of the physical boundaries of space and place, or the blurring of the distinction between the real and the virtual can both be resolved by focusing on the body and its location in real space.
