ABSTRACT

This chapter profiles a small business that is making a difference in the local community and succeeding in a competitive market to become a model for other entrepreneurs with a goal of improving their community. A focus on sustainability has become an integral part of organizational objectives for many organizations. In fact, the United States (US) Small Business Administration has incorporated the goal of 'motivating sustainable business practices in the small business community' into its current strategic plan. Despite the economic recession and constantly low profit margin in the food business, Barb and Mike Hanrahan remain committed to social responsibility and sustainability in their business. Barb and Mike truly feel it is part of their mission to share what they have with others. They make smart business decisions and lead from the heart. They promote charitable giving, practice and encourage sustainability through their operation, and work to alleviate poverty by employing those that other employers would reject.