ABSTRACT

This chapter presents the case study on Agricool Egypt which presents a woman who has moved beyond stereotypical female jobs and into a male-dominated business. The global trend focusing on women's rights has cast Egyptian women into the midst of international currents emphasizing the role of women in development. Egypt's contemporary culture is thus a mixture of a multitude of elements, shaped by the progression of historical events, which has contributed to the development of Egypt's current atmosphere. The culture of the Coptic Christians is quite comparable to western Catholic practices and is also familiar in an Islamic cultural context. The issue of schooling as a variable of the woman's role in Egypt has tipped the scales in support of women entering enterprise activities. A logical sequence of expansion in female education deals with the development of employment opportunities for women. Promotion and awareness-raising are among the most critical elements in changing the environment for women's entrepreneurial activity.