ABSTRACT

In case you were thinking that IM is not going to knock on your workplace door anytime soon, let’s take a look at some interesting trends: IM is estimated to be used already by some 65-75 per cent of employees. Projections vary, but it is widely held among technology strategists that IM will one day be as ubiquitous as email is currently; just think of what was first said about the future of email! As with other social media, IM is associated with a trend among youngsters and sits alongside blogs and wikis as tools whose usefulness in the workplace doesn’t yet seem clear to many communicators and executives.