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Chapter
‘… Travelling, where the Opponents are’: Business Travel and the Social Impacts of the New Mobilities Regimes
DOI link for ‘… Travelling, where the Opponents are’: Business Travel and the Social Impacts of the New Mobilities Regimes
‘… Travelling, where the Opponents are’: Business Travel and the Social Impacts of the New Mobilities Regimes book
‘… Travelling, where the Opponents are’: Business Travel and the Social Impacts of the New Mobilities Regimes
DOI link for ‘… Travelling, where the Opponents are’: Business Travel and the Social Impacts of the New Mobilities Regimes
‘… Travelling, where the Opponents are’: Business Travel and the Social Impacts of the New Mobilities Regimes book
ABSTRACT
Uli Hoeness, the business manager of the Bayern München professional soccer club, recently commented on his team’s trip to play in Japan as follows: ‘Markets can only be opened in person by going there. If you decide to be a global player, then you must go to where the international opponents are’ (Münchner Merkur, 30 July 2008).