ABSTRACT
The changes in British music from indie in the 1980s to Britpop in the 1990s have, in some ways, come full circle. A significant event in the 1980s that has attracted much academic attention was the advent of MTV, the first satellite channel of wall-to-wall music video, which immediately privileged the form of the video clip over the live performance. In 1986, New Musical Express compiled an audio-cassette of tracks from its favourite bands entitled C86 that itself became shorthand for the jangling guitar music affectionately referred to in the music press as 'shambling' bands. New televisual opportunities for pop continued to emerge throughout the 1980s. Channel 4's Network 7 (1987) was the first programme in a pioneering genre known patronisingly as 'Yoof-TV', created and fronted by young production teams for young audiences. The term came into use in 1995, to describe a set of musical acts emerging in the wake of US grunge.
