ABSTRACT

This chapter discusses the local music on St. John's radio stations and Internet broadcasts, which often contains Newfoundland references and stories, serves as a cultural connection point between Newfoundlanders living on the island and those that have moved off the island and are living "away". The Avalon Peninsula, where the city of St. John's is located, is the home to two-thirds of the province's population, and about half of the island's population lives in the St. John's metropolitan area itself. The St. John's radio market thus provides an interesting example of the link that music radio broadcasting on the Internet provides between Newfoundlanders living in diaspora and those who remain on the island. The study of radio broadcasting in Newfoundland presents an example of "glocalization", a connection between local and global phenomena. Geographer Kevin Robins criticizes new media technologies, including radio, for shifting their focus away from local or national issues towards global issues.