ABSTRACT
The concept of creative industries often has positive connotations such as economic growth, new jobs, competitiveness, and so forth. The creative industries in the European Union are becoming a focal point around which the common European cultural policy is created. This chapter discusses the relationship between creative industries and new technologies. The creative industries allegedly include architecture, design and advertising as well as graphic design and fashion design as sub-sectors. When discussing creative industries, the issue of mapping and creative clusters can hardly be avoided. In practice it appears that compiling mapping documents and forming creative clusters is an inevitable step in the pursuit of the concept of creative industries. The creative sector goes hand in hand with the information and communication technology sector. Creative industries generate audio, video and other contents for all sorts of digital gadgets. Public support for creative industries must be based on different principles and goals than support to traditional arts, cultural heritage and libraries.
