ABSTRACT
This chapter discusses a fourth cost of tailgating activities–the environmental cost–will be examined along with its relationship to and the implications for the related cost factors. It examines issues related to tailgating from an environmental cost perspective. These actual or potential costs will not be considered from a specific and confirmed budgetary amount from the perspective of including this cost in budgeting decisions and its relationship to decisions made by tailgaters, organizations, and related community stakeholders. The need to implement pro-ecological and environmental sustainable policies and practices is paramount. Tailgaters also frequently leave trash scattered throughout the tailgating area. In tailgating locations where no bathroom facilities are available, it is not uncommon for people to "relieve themselves" in the surrounding area. Tailgating is a popular and valuable component of the sport and entertainment consumption experience. The sport and entertainment industry occupies an effective position for the promotion of these important and desirable behaviors.
