ABSTRACT
The microfinance industry in India has grown by leaps and bounds and has managed to achieve in a decade what banks could not do in more than sixty years since India's independence. The government is on record that considers tabling the bill after taking into consideration the recommendations of the Malegam Committee constituted by the RBI in the wake of crisis. This data could provide important insights into how MFIs are indeed reaching the very people that the Government of India is so keen to have served. Analysing and acting on social performance on the basis of client satisfaction and loyalty makes business sense not just because it can be used to describe how the MFI is performing to external stakeholders, but also because it enhances the client responsiveness of the MFI. As part of it fund-raising drive, Grameen offered fixed and recurring deposit products not just to its poor members, but also to the better-off people in the villages.
