ABSTRACT

This chapter focuses on the procedure as well as the analysis and use of economic impact analyses. The Event-Scorecard has been applied, in different levels of detail, at 23 sport and cultural events since the year 2000 and has proven itself in practice as an appropriate tool for an impact analysis. The chapter discusses three events which include: the UEFA Football European Championship 2008, the IIHF Ice Hockey Championship 2009 and the IAAF European Athletics Championship in 2014. As part of an ongoing research project, the Event Management System has been developed using the example of the destination Engadin St. Moritz, which contributes to the targeted-strategic regulation, evaluation and support of events in tourist destinations. The chapter explains the Ski World Cup race 2009 in Adelboden, the Swiss Federal Wrestling and Alpine Festival 2013 in Burgdorf (FWAF) and the football games of the Raiffeisen Super League season 2013/2014.