ABSTRACT

For contemporary media celebrities, the environment and, in particular, climate change, is a popular cause. Indeed, with the growing celebritization of climate change and ecological issues, environmental politics, have gone spectacular. Celebrities speak for and about the environment in important ways that have impacts on what we know about nature, how we feel about it and what we should do to save it. Embodiment, mediation, framing and relationality are the four processes by which celebrities speak on behalf of the environment. Through these processes, celebrities as pseudo-experts raise critical questions of their efficacy and the ways their interventions, as privileged elites, are un-democratic in structure and outcome.