ABSTRACT
This chapter introduces how film-making was conceptualized in the ALTERNATIVE project with the multiple aims of research, development and dissemination. It presents experiences gained and lessons learnt in a manner of use for other research projects when filming is planned as an action research tool. The chapter focuses on the Hungarian example, describing how filming was defined and situated within the conceptual framework of the action research, as well as its impacts on the research. As to participatory filming, Hungary faced the contradiction that despite the fact that filming is considered to be a platform where information goes through lowest levels of interpretation and opinions are viewed in their 'original form'. Participation in local events with the camera also offered unique social data for the research team. For the project as a whole, filming proved to be a great challenge for the action researchers who took on filming.
