ABSTRACT
Social psychologists took a while to develop an interest in minority influence. Research on social influence establishes social psychology as a scientific discipline. The bell-shaped curve could indicate that research on minority influence is following a wax-and-wane pattern that has characterized research on many other topics in social psychology. Even if that is the case, it is too early to conclude that social psychology has lost interest in minority influence. Research on minority influence has focused primarily on the issues that are judged based on preferences. The few studies that have employed factual issues suggest that the outcomes of minority influence are complexly affected by the nature of the issues under consideration. A 'demographic profile' that emerges from this analysis of research on minority influence portrays a numerically inferior group that actively advocates for its position on a subjective issue by offering arguments in support of the preferred position.
