ABSTRACT
Foodco is one of the largest food corporations in Israel. It was founded in the early 1940s and now has nine manufacturing facilities in Israel, producing over 1000 products. Foodco exports its products to other countries as well, primarily in Europe. The corporation’s products constantly face competition from both locally produced and imported products. Foodco became a public company in 1992 (with 25 percent of its shares traded in the Tel Aviv Stock Market). Starting in 1995, Netfood, a large, multinational corporation, has gradually increased its holdings in Foodco, and now has a holding rate of 64 percent.
