DOI link for Case research
Case research book
Case research has consistently been one of the most powerful research methods in operations management, particularly in the development of new theory (Boer et al., 2015). This is particularly true in today’s environment. To cope with
the growing frequency and magnitude of changes in technology and managerial methods, operations management (OM) researchers have been calling for greater employment of field-based research methods (Lewis, 1998). Pure case research, that is research based on analysis of a limited number of cases to which, at best, only limited statistical analysis can be applied, is widely used in Europe but is less common in North American OM (Drejer et al. 1998). However, there are an increasing number of case-research-based papers appearing; Barratt et al. (2011) list over 180 papers published in four top US OM journals that use case research. A recently stated mission of the Journal of Operations Management (JOM) is: ‘Highest priority is thus given to studies that are anchored in the real world and build, extend or test generalisable theories or frameworks of managerial significance’ (Journal of Operations Management, 2015). This suggests that case research may have resurgence within the US OM journals.