ABSTRACT

Social and digital media are central to the constitution and conduct of foreign and security policy and notions of global obligation. Thus, digital popular cultural artefacts are serious sites of enquiry. This chapter begins by situating celebrity humanitarianism within contemporary debates on world politics and popular culture. It identifies a close relationship between popular culture, international politics and celebrity humanitarianism and went on to problematise this relationship. The chapter notes that celebrities have the power to generate support for certain issues by mobilising digital media, while neglecting others and, in so doing, constituting the direction of the ethical global agenda. It sought to illustrate this reasoning through a deconstruction of texts and visuals telling the Angelina Jolie sexual violence saga. The chapter suggests that Jolies own family brings credence to her cosmopolitan activism, a constitutive relationship that has been heavily reported on in digital spaces.