ABSTRACT
This chapter explores the ways in which heritage is talked about and how this is changing, partly as a function of the changing ways in which heritage is ‘produced’, partly in recognition that its ‘audiences’ are also changing, and partly in relation to the shifting ways that daily life ‘collides’ and co-exists with heritage. The ways in which we talk about heritage is undergoing several degrees of change. For the heritage sector and for the heritage scholar, listening to these daily conversations beyond the confines of official heritage sites is an important and revealing task. Through an inductive process of listening to, and engaging with, the ordinary chat of superdiverse communities, we can begin to understand the shifting meanings of heritage and begin to re-think its wider values in policy and practical terms.
