ABSTRACT
Vishaal Jayaswal was proud to earn his Certified Pricing Professionals (CPP) designation. Vishaal Jayaswal was the first at ARDEX Americas to achieve that designation and status. When he left his Chief Executive Officer (CEO) position, ARDEX accounted for over twenty-five CPP's in the business. He makes the case for why pricing professionals should seriously consider pursuing certification and what it could do for their careers. The Certified Pricing Professionals (CPP) designation will be a key differentiator amongst pricing professionals in the future. There is no other program dedicated to teaching, building and refining the skills of tomorrow's pricing leader. Change Agent in Pricing (CAP) and Certified Value Modeler (CVM) certifications offer the latest and greatest science in their respective fields, and have a strong practical focus. CVM offers a multi-step knowledge-acquisition process punctuated by practical pricing projects intended to deliver a minimum profit impact.
