ABSTRACT
Increased contingency prompts institutions to develop more intuitive and improvizational
strategies. These can take institutions outside their institutional comfort zones as helical
combination and re-combination engenders a dialectical spiral of recursive institutional
differentiation and reflexive institutional de-differentiation (Etzkowitz, 2003). This also
applies to how the university can become a component element within the new spaces
of innovation that have proliferated beyond the laboratory to encompass a wider range
of metaphors for knowledge production and applications activities. The innovation land-
scape takes on new shapes-niches, clusters, filieres, milieux, etc. (Etzkowitz, 2003).
