ABSTRACT
This chapter is intended to provide an overview of evaluative ethnography in public health, with a special emphasis on maternal and child nutrition interventions. We define “evaluative ethnography” as qualitative research that is grounded in ethnographic techniques and theories, and that is undertaken to inform and improve the translational process from discovery-oriented research to implementation research. Evaluative ethnography of the social and political processes that lead to the policies that enables an intervention is also essential (Pelletier et al.2012), but is outside the scope of what we consider here. Instead, our focus begins with the decision to establish an intervention.
