ABSTRACT
Publishing is a popular career choice and there is strong competition to enter the industry. Digital developments – from ebooks to apps and interactive fi ction – have been prominent in the media, highlighting the exciting opportunities for new entrants unafraid of new technologies or fast-paced change. Companies have broadened out their view of what comprises a good candidate, to include digital literacy, an entrepreneurial mind-set, and an appreciation of changes across other media and throughout society. There is also a greater variety of job roles to consider, as these merge across functional boundaries (for example production editor), take on a digital focus (for example digital product manager), or venture into multimedia (for example media research and commissioning).
