ABSTRACT
Food and wine as manufactured artefacts share a history dating back to the origins of human cultural activity. European events that celebrate wine and food have been in existence since the pre-Christian bacchanalia festivals dedicated to the Roman god of wine, Bacchus, and direct descendants of these festivals still exist in the form of a number celebrations of Christian saints. According to Hall and Mitchell, wine festivals are often related to the stages of vine growth and this is also true of many food-related festivals and events. According to Telfer and Hashimoto there is a difference in the way that European and New World nations have developed their culinary tourism products. It is evident that varying approaches to food and wine events in both Europe and the New World are rooted firmly in their different histories, and that is informed by its cultural background.
