ABSTRACT

Library school provides librarians with a good background in library science, but to be a professional reference librarian, continuous improvement must be sought. Professionalism can include developing basic employee skills, supporting library standards, participating in university and library functions; presenting papers; and publishing. Being sensitive to communication skills can impact how a librarian is perceived by library users. Image does play a role in the effectiveness of the library professional.

Professional reference librarians must market themselves by being visible on campus, in the community, and on the Internet. Being a professional librarian is an opportunity for personal growth and educating the public about a very exciting discipline. [Article copies available for a fee from The Haworth Document Delivery Seivice: 1-800-342-9678. E-mail address: <getinfo@ haworthpressinc.com> Website: < https://www.HawortliPress.com > © 2001 by The Haworth Press, Inc. All rights reserved.]