ABSTRACT
SUMMARY. To be an effective academic head of reference in the 21st century will require many of the same characteristics and skills necessary in the 20th century. While the traditional ways of providing reference services are changing, the fundamental need to provide access to information remains, and effective utilization of staff and other resources is paramount. Balancing the increasing pressures from shrinking budgets, growing costs, proliferation of expensive electronic resources, and high expectations from faculty and students creates a greater need for strong management expertise. The head of reference must be both an exceptional manager and an exceptional librarian. [Article copies available for a fee from The Haworth Document Delivery Service: 1-800-HAWORTH. E-mail address: <docdelivery@haworthpress.com> Website: <https://www.HaworthPress.com" xmlns:xlink="https://www.w3.org/1999/xlink">https://www.HaworthPress.com> © 2003 by The Haworth Press, Inc. All rights reserved.]
