ABSTRACT
This chapter examines key global changes in military-media relations during the twentieth century, focuses on the inapplicability of known models to the realities of military-media relations and wars in the twenty-first century. It suggests that these one-dimensional models, that were never entirely consistent or perfect, are no longer capable of theoretical or practical conceptualization of the reciprocal relations between the military and the media. During the 2003 war in Iraq, the manner in which the United States conducted relations with the media, proved surprising to many, but an examination of the Gulf War of 1991, as well as the war in Afghanistan, provides early evidence of the contemporary relationship between the military, the government and the media. The essence of the new model is one of warfare managed, and waged, far from the eyes of the media; essentially deactivating the latter's ability to act freely.
