ABSTRACT
This chapter outlines the different ways in which globalization has been examined in the fields of international communications and global media studies. It provides an overview of the wide range of scholarship that has critically interrogated concepts such as the "national," "transnational" and "global" in media studies using: nationalism and transnationalism, cultural imperialism and cultural globalization, and the "global village" and deterritorialization. It discusses the methodological framework of "process geography" for critically evaluating the dynamic relationality of global, national, and local media in specific contexts. The chapter describes a case study from the author's research on the process geography of globalization by drawing on an essay titled "Regional Cinemas and Globalization in India." It concludes that it is essential for scholars in media studies to discard old trait-based categories that divide the world into neat but empirically suspect compartments, and move toward dynamic frameworks that focus on the process geographies of globalization.
