ABSTRACT

This chapter examines the business model and strategy of the company Ethis Ventures, based on the rise of its conceptually proven platform EthisCrowd.com. The conclusion summarises the case of the platform, EthisCrowd.com, its development over the past few years and what the future of fintech solutions in Islamic finance may look like. There are a number of companies and platforms than form the Ethis group. EthisCrowd.com is an investment-based crowdfunding platform that facilitates the process of social impact investing that is Shari‘ah-compliant. The EthisCrowd platform can be considered as one of the pioneers of the concept of “Islamic crowdfunding”, which is the merging of Islamic finance with the technology of crowdfunding. Many countries have gone the route of opening fintech sandboxes before issuing full crowdfunding licenses. Ethis Ventures has applied for sandboxes in several countries and from each application new lessons are learned.