ABSTRACT
Modern elegance comes from the multiplication of an object, as opposed to the ideology of limited editions, where premeditation on rarity leads to a selection through money rather than necessity. A good design should surprise, provoking love or rejection. An object that is instantly accepted doesn’t have the right to exist. All Creators Together (TOG) was the only company that showed clearly that the only acceptable next trend is freedom of choice and freedom to be different. At TOG, there was no style but freedom. Accessibility, comfort, security, adaptability to needs, timeless design, integrating a genuine industrial process to guarantee a durable quality, and of course respect for the environment and ecological standards. Some people will want bespoke products and others want ready-made designs. For some products, everybody is able to customize them, for others, it requires a certain know-how that can be shared online with a community.
