ABSTRACT
Virtual Reality (VR) and human interaction with virtual worlds can greatly enhance communication neuroscience research. VR provides opportunities for novel approaches to empirical investigation. This chapter discusses why VR and the varieties of virtual experience are of interest to communication neuroscientists. This leads to a discussion of multiple issues related to experimental implementation and cognition, and the ways in which VR is useful to communication neuroscience. This includes multiple cognitive effects that provide opportunities for advancing research.
