ABSTRACT
Excellent cases are always linked to learning objectives, which include concepts, theories and methodologies. However, the underlying conceptual ideas are sometimes not wholly explicit in the case; therefore, teaching notes provide the means for an educator to explore the full learning potential of a case in class. Teaching notes should provide useful background information in order to better understand a case. According to the European Case Clearing House, which holds the world's biggest case collection, only about 50% of their registered cases are accompanied by teaching notes. A teaching note explicitly clarifies the teaching objectives, target audiences. It should also mention the courses in which the case can be applied. The teaching note should enable the transfer of knowledge. Cases are question-oriented and the teaching note should systematically help the instructor to raise relevant questions in order to promote a learning experience.
