ABSTRACT
Business schools serve a traditionally conservative customer who commonly finds little profit in revolution. At the same time, business schools cannot risk being caught behind the times—any more than business itself can. Successful businesses take risks—successful business schools must be ready to do the same. By most measures the University of Waikato Management School has been successful. The business school that moves too quickly, or in the wrong direction, soon discovers that its graduates cannot find jobs. The timing seemed right for such a move, especially given the recent high-profile stories of international business corruption. However, the concept of sustainable business is still very new in New Zealand. The Waikato Management School believes that, although the current educational process is focused on the bottom line, the dimensions of successful management are changing.
