ABSTRACT

Since the early 1950s, much has been written about creativity. However, little of the work on creativity simultaneously relates to applied settings, deals with socially important behaviors, and employs adequate experimental analyses to identify controlling variables. One problem that may pre-empt the experimental analyses of socially relevant creative behavior is the difficulty of developing reliable, operational definitions for those behaviors. Some of the response properties purported to be necessary for a behavior to be creative are unusualness, appropriateness, transformation of material to overcome conventional constraints, and condensation, which warrants close and repeated examination of the response. Reliability measures were taken on the compositional variables for which points were given in each condition. During reliability checks, the experimenter would list the words for which points were given and then compare that list with the scorer's list of the same objective compositional variables.