ABSTRACT

❏ By virtue of its epistemic deficits, propaganda is very much an unethical phenomenon. Coping effectively with propaganda requires a communicative response that confronts its inherent unethicality with ethically grounded resistance. In this article, I propose two congruent plans of communicative action, each of which rests on an apparent ethical connection: J. Michael Sproule's (1994) reclaiming of classical eloquence, and Jonathan Ranch's (1993) provocative program of "liberal science."